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M. Allen Sales Coverage Since June 2020

Summary of M. Allen's sales coverage thus far, as of October 15th of 2020:

  • 306 accounts covered (mortgage lenders, banks, finance companies, and service providers inside the auto/mortgage/consumer finance space)

  • 417 buying decision team executive contacts covered across these accounts since June 2020

  • 863 sales activities (meetings/calls/emails) during this time (excludes mass email campaigns that I have been running through my website/Wix email campaign manager where I’m average > 18% open rate and > 7% drill through/click through ratio)

  • Top 30 accounts covered by measuring my sales activity include: (so nearly half of my sales activity focused on 30 core accounts)


  • Top 30 accounts have an average BDT/Executive contact ratio of nearly 6 distinct contacts that I’m covering inside these accounts due to the fact the average buying decision team is generally 5-7 executives

  • Top role/executive covered was CEO/President with over a third of my total sales activity. Other key roles in the top five sold/nurtured/prospected into included:

  • Chief Technology Officer, Chief Information Officer, EVP & SVP roles within business operations, lending and mortgage/consumer servicing



Summary of my background via the video below:


My cover letter summarizes additional highlights and includes a link to additional professional credentials. Download here:



My detailed sales coverage including the roles within each account can be retrieved here:


If you are seeking growth with a targeted approach inside the financial service vertical, please contact me for a free consult via mslonaker@mattallendevelopment.com or visit mattallendevelopment.com.




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